Americana
A celebration of 20th-century American design heritage. Think roadside diners, Shaker simplicity, and the enduring forms of industrial modernism - reinterpreted in optical form.
14 items
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Moreland_Dark_Turtle_Front_OPT.jpg?v=1747661697&width=20)

Moreland
![[Colour: Coconut]](http://cubitts.com/cdn/shop/files/Ampton_Bold_Coconut_Front_OPT.jpg?v=1747660813&width=20)
Ampton Bold
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Frederick_Dark_Turtle_Front_OPT.jpg?v=1747661820&width=20)

Frederick
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Herbrand_Bold_Dark_Turtle_Front_OPT.jpg?v=1747660824&width=20)

Herbrand Bold
![[Colour: Amber]](http://cubitts.com/cdn/shop/files/TWY-R-AMB-6_ad4a73c9-f67a-48f5-933a-41c6383b91f5.jpg?v=1747661643&width=20)

Twyford
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Carnegie_Bold_Dark_Turtle_Front_OPT.jpg?v=1747660818&width=20)
Carnegie Bold
![[Colour: REDUX]](http://cubitts.com/cdn/shop/files/221003_CUBITTS0082.jpg?v=1747660979&width=20)

Herbrand Bold REDUX
![[Colour: REDUX Havana]](http://cubitts.com/cdn/shop/files/230419_CUBITTSMODELECOM6259_f8e6cc54-270b-40ad-a32c-7a3cac5843b7.jpg?v=1747660808&width=20)

Frederick REDUX
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Herbrand_Bold_Dark_Turtle_Front_SUN_Brown.jpg?v=1747661785&width=20)

Herbrand Bold
![[Colour: Coconut]](http://cubitts.com/cdn/shop/files/Carnegie_Bold_Coconut_Front_SUN_Brown.jpg?v=1747661933&width=20)

Carnegie Bold
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Ampton_Bold_Dark_Turtle_Front_SUN_Brown.jpg?v=1747661997&width=20)

Ampton Bold
![[Colour: Beechwood]](http://cubitts.com/cdn/shop/files/Moreland_Beechwood_Front_SUN_Brown.jpg?v=1747661097&width=20)
Moreland
![[Colour: Dark Turtle]](http://cubitts.com/cdn/shop/files/Frederick_Dark_Turtle_Front_SUN_Brown.jpg?v=1747661282&width=20)

Frederick
![[Colour: REDUX Havana]](http://cubitts.com/cdn/shop/files/230419_CUBITTSMODELECOM6260_83455618-171a-4b1d-9908-5bb313640a1b.jpg?v=1747660805&width=20)

Frederick REDUX

Forever frames
We make frames to last a lifetime, marrying traditional techniques and modern technology. A slower approach to spectacle making, but a better one, allowing the frame to be worn, serviced, and repaired for a lifetime.

Precision lenses
Cubitts frames are fitted with the highest quality ZEISS Clearview lenses. We won’t charge you extra for the necessities. Our lenses include ZEISS DuraVision® coatings as standard, with antistatic, hydrophobic, scratch resistance, anti-reflective, and UV protection.

Superlative service
Our spectacles and sunglasses are made to last a lifetime. We offer repairs, lens changes and adjustments for life, as well as complimentary cleaning cloths, and a frame service after one year of use.

Sensible pricing
Buying spectacles should be a transparent and fair process. We offer three standard pricing levels, with lenses included. Acetate and steel (£150), titanium (£250), and Bespoke (£350). All our frames include shipping, no-quibble returns, and a 2 year warranty, including our ZEISS anti-scratch policy.